Water AID

PSA concept and design for Feast, an iStockphoto Mentorship Programme for creative minds.

Solution

For this project it was necessary to create and execute in less than 1 month an original Public Service Announcement designing the concept under the guidance of experienced professionals through iStockphoto. The visual communication was created for WaterAid’s project: Buckets of Pennies for Buckets of Water. The PSA created communicates a story which leads to an specific call to action, supporting Feast’s topic of the month; “Create a Better World”.